What you don't see doesn't exist.
We accompany you along the way to create efficient and profitable online marketing strategies, both for the creation or reinforcement of your brand and for the achievement of specific acquisition or sales objectives.
What you don't see doesn't exist.
We accompany you along the way to create efficient and profitable online marketing strategies, both for the creation or reinforcement of your brand and for the achievement of specific acquisition or sales objectives.
Some terms we use
CPC
Cost per Click. It is the typical method to advertise yourself on Google.
CPL
Cost per Lead (follower). You will only pay for the leads you get, for the contact forms that users freely complete.
CPA
Cost per acquisition. It is the total cost invested to materialize a sale.
CTR
"Click through rate" or click rate / percentage of clicks. The higher your CTR the more relevant your campaign is being.
ROI
Return of investment. With this we can know if what we are investing is being used correctly.
CPD
Cost per display. This indicator defines the cost of each generated display of ads in video format.
Some terms we use
CPC
Cost per Click. It is the typical method to advertise yourself on Google.
CPL
Cost per Lead (follower). You will only pay for the leads you get, for the contact forms that users freely complete.
CPA
Cost per acquisition. It is the total cost invested to materialize a sale.
CTR
"Click through rate" or click rate / percentage of clicks. The higher your CTR the more relevant your campaign is being.
ROI
Return of investment. With this we can know if what we are investing is being used correctly.
CPD
Cost per display. This indicator defines the cost of each generated display of ads in video format.
Marketing
Set of planned actions that allow you to define how to seduce, fall in love and conquer a client.
Digital Marketing
All this, but digitally.
Goals of the rest
Sell.
Perform predictable
actions. Attacking reason. Use explanations.
Force, press,insist on the customer. Talk about price.
Sell a product or service.
Generate short-term goals. Be one more competitor.
Our goals
Let them buy you.
Perform surprise and creative actions.
Attack ingerating emotion and instinct.
Use emotional intelligence.
Suggest, insinuate, create fear and anxiety to the customer.
Talk about courage.
Offer a solution.
Generate long-term goals. To be a unique competitor, distinct, the best option for the customer.
Digital Transformation: created at MIT's Center for Digital Business in 2011.Digital Transformation - Scanning.
Trends
1. Channel diversification: it is no longer enough to appear in search engines.2. Video ads, video content, live video... the video is still unstoppable.3. Automated ad purchase is consolidated, 80 in usa and in Spain 22.4. Mobile first: "first" in search engines, in web design, in app design, in advertising, first in e-commerce. Mobile becomes universal.
Rss
They revolutionize the world of communication. They connect us to anyone on the planet.
Era Change
85 of Spaniards between the ages of 16 and 75 have assiduously accessed the Internet in Spain. Why?
Seo
(Search Engine Optimization) refers to the work of optimizing and increasing the popularity of a website, with the aim of having that site trackable by search engines, indexed correctly and sufficiently relevant for some or many of the pages are displayed in the first positions of the search engines for certain user search queries.
Sem
(Seach Engine Marketing) promoting a website in search engines by using paid ads through platforms such as Google AdWords or Bing Ads, where it is usually paid based on the clicks generated by the ads. Through this strategy the goal is to give immediate visibility to our website, because since we set up campaigns and bid to leave, our ads have the possibility to appear.
